…..As CEO Bright Echefu Promises New Era In Cable TV Viewing For Nigerians
By Kemi Yesufu
Nigerian owned Cable TV company, TSTV has unfolded its mouthwatering ‘à la carte’ deal for current and future subscribers.
The Abuja based PAY TV company following its re-launch on October 1st 2020 has made the customer king with its pay per- view policy with subscribers paying between one to two naira daily for some of TV lovers’ favorite channels, even as these channels are broadcast in full HD. With 120 channels of which about 60 percent of them are broadcast in HD going at highly affordable prices and customers choosing which channels to pay for, Managing Director of TSTV, Dr. Ekechi Bright told journalists in Abuja on Wednesday that TSTV has given Nigerians the much desired freedom to pay for only what they watch.
Ekechi unveiled other features which makes TSTV unique such as the pocket-sized PVR decoder, top-up (subscription) vouchers sold on streets across all states of the federation and a customer care centre with professional agents ready to attend to inquiries.
‘The maximum on our bouquet per day for a channel is two naira. So, if you a lover of sports, all you need to pay is two naira and you subscribe to your preferred sports channel on TSTV. Another way I could do it is as a customer is to subscribe kiddies’ channels for my children, select what my wife could like to see and then a few channels for myself to satisfy my interests. If you put these all together, I will be spending one to two naira per-channel and this is what we need in Nigeria. Again, you can pause your subscription and you don’t have to pay when you are not watching. The good thing about what we are offering is that we giving Nigerians the dynamism in the Pay TV industry which we are yet to experience”, he said.
TSTV offers 120 channels for news, movies, lifestyle, music, documentaries and other exciting genres.